Wrestling with Online Apartment Ratings Services

By December 16, 2010White Papers

If you’ve spent any time around multifamily real estate professionals lately, you’ll have observed some consternation over “online reputation management.” Being uniquely positioned to do so, Kingsley Associates has prepared a white paper to address the question of ratings versus “rantings.” The short answer: there is very little evidence that online apartment ratings present an accurate picture of customer service at a given community. Follow the link to KA White Paper – Beyond Our Control.

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